It is safe to say that Kony 2012 is all over the place. Twitter and Facebook alone became saturated with pictures, comments and videos. Heck last night alone 20 people in my Facebook network posted the video or other links about the movement. Not just my fellow British Columbians, but people from all over North America.
Connection is happening all over the place in the name of Kony 2012. It is compelling, it is gripping because we are people created to connect. It is in our DNA to connect with God and to connect with each other. Technology gives us the persistent opportunity to do this with great efficiency. As we have seen with Kony 2012, it can start movements.
According to Derek Sivers, a movement starts not with a leader, but with the people who are willing to follow. When you have followers you create momentum. When there is momentum it is almost impossible for the idea to stay within the nebulous world of digital social media. It hit’s your home, it hits the streets, it hits your neighbourhood and beyond. Things start moving. It is attractive because people want to be part of something larger than themselves. There is this desire because our individualistic society isolates us to the point where we need each other for belonging. Peter Block speaks of this in his book “Community: The Structure of Belonging.” He continues on to say;
“Community offers the promise of belonging and calls for us to acknowledge our interdependence.”
Movements assume the interdependence of a connected network of people willing to participate in something greater than themselves. It is safe to say that Kony 2012 is a movement that has given people a place of belonging. And it’s beautiful. Think critically, get involved, Kony is a monster who forces children to kill. But it is also a reminder, that though we are compelled to connect with one another in the name of something far greater than the individual, there is also a great divine connect waiting, just waiting for us to become active participants. It’s more than a movement, it’s citizenship and incarnation of a Kingdom and a world born within the dreams of God. We need our connections with God and with each other to be stronger than that which empowers movements. Follow Jesus, be missionaries of each and every moment.
“Thy kingdom come, thy will be done, on earth as it is in heaven…” Matthew 6:10,11
Previous Post: Twelve: “The Disconnect Box” Compelled to Connect Pt 3
(If you have not seen the video that has hit the social media world by storm, I have embedded it below)